Heritage Gold

Door: Mongrel.

Heritage Gold (1997) was a hack of Adobe Photoshop in which the software’s standard image editing tools were relabeled as tools for altering race and social class, in a kind of parodic racial engineering.”

“Taking the piss out of post-Thatcher neoliberal multiculturalism was the specific aim of Heritage Gold. Re-labeling Photoshop’s tabs, menus, and tools with adjustable functions such as “social status” and “racialisation,” Heritage Gold promised to allow the user to “edit and transform her Heritage into personal works of art.”

Familiar features from Photoshop were renamed in drop-down menus: “Cut” became “Cut skin,” “Paste” became “Paste skin.” The “Filter” menu became “Racialisation.””

Aldus rhizome.org.